Tag: Multiplexes lose from OTT

As OTT is growing extensively, Multiplex association of India has demanded producers and studio partners to honour the "exclusive theatrical window" of a film i.e. 60 days gap between theatrical and OTT releases. Amazon Prime Video announced the premier of Shoojit Sircar’s Gulabo Sitabo, starring Amitabh Bachchan and Ayushman Khurana, on its platform.