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For Indian e-commerce, the choice is between discount and bleed or profit and die

According to a 2015 report by Goldman Sachs, 30% of an Indian e-commerce company’s expenses are towards discounts.

Top 5 pitfalls Indian e-commerce sellers should look out for

Here are 5 most common pitfalls that you, as an e-commerce seller, should look out for.

Success story of Sachin Bansal: The entrepreneur who almost shut down Flipkart

We’ve all known Flipkart to be a successful e-commerce giant. However, the founder of Flipkart, Sachin Bansal didn’t have it easy at all points.